This is Future Code. Rewriting fashion for ourselves. Ditching the dress code. Building our own. Limitless designs because we are limitless. Boss wear because we have changed the game. The new superhero of shoes because we are each the superhero of our story.

NATURALIZER X DEEPICA MUTYALA

ROLE: Cross-functional leadership, creative direction, cross-team collaboration, analyze styling trends, on-set direction, pre/post-production for stills + video, asset management, creative content strategy, web design

campaign shot by daymion mardel styling by deb watson set design by victoria petro-conroy dp + video edit by alexandra martin creative + brand consult by stacy lastrina creative art direction by kelsey conrad product photography shot by jason patrylo on-set ad by taylor ray

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NYFA // HONEY & MILK

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F24 DR. SCHOLL'S SHOES